YOUR CUSTOMER - DIY Module 2
Your buyer persona profiles need to feel like your best fricken friends - you know that much about them. You can finish their sentences.
Your buyer persona profiles need to feel like your best fricken friends - you know that much about them. You can finish their sentences.
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Your buyer persona profiles need to feel like your best fricken friends - you know that much about them. You can finish their sentences.
WELCOME!
In this course, you will
Define your WHY, your mission, your vision, your core values
Create buyer personas for your target market
Write your story in a way that connects with buyers
Define your approach and brand promise
Get instruction on brand families that communicate what you are going for: boldness, calm, trustworthy etc.
Design your logo in Canva and export the files you need
Design your website landing page in Squarespace or a similar platform with calls to action
Learn how to use canva to set up your brand for consistency
Learn how to use ALLLL the big foundational items you built to write your website copy, your social media bios and more.
Do you know what I have found? If you don’t have some accountability, you won’t do it or you will drag it way out.
So here’s the deal -
There’s a membership component where you can ask each other questions, show each other what you’ve got so far, and connect. Networking is really key!
There’s a support component where we all meetup and I hop online 1x a month to check in and see how it’s going. I’m here for you! If you have questions, I just ask that you send them beforehand so I can address them for all.
if I ever improve the course or make changes to it, you get to access it. You bought the course once and you get it for life (or as long as I am still doing this :))
I aim to help all learning styles so this course has videos, worksheets, and more. You can print the worksheets out if you’d rather get cozy on the floor and get into a different headspace with no distractions.
I am teaching you to use Canva - so you will need to create an account. There are free accounts, but I always recommend you upgrade. If you need help with something - you can share a design with me and I can help edit it and leave comments - It’s the coolest thing since sliced bread. For real.
I am teaching you to create a landing page with Squarespace, but I will also touch on Wix and Showit. I have affiliate links for Canva, Tonic Site Shop, and HighLevel (which is a great CRM platform to help market once your brand is up and running and ready to share with the world.